Here’s the key graphic as discussed in my lecture for Colgate. Click the image to view full size.
Sugar and tooth decay – as regular visitors will know, this is one of my crusades to improve oral health. So there are two pieces of good news this week
First of all, the Chancellor confirmed the proposed levy on sugary drinks, in the budget. Interestingly, he revised down his forecast of how much money this will raise. This is because the threat of the tax has already led drinks producers to start re thinking their ingredients formula. But he remains committed to spending £1bn on the initiative, regardless of the amount that is raised. This money will go to school sports and healthy eating initiatives.
The second piece of good news, is about Nestle.
Nestle is one of the world’s biggest chocolate manufacturers. They will take 10% of the sugar out of their confectionery in the UK and Eire by 2018. The company says the cut is from the levels existing in its sugary products in 2015 and will amount to about 7,500 tonnes.
It makes several well known brands, including Aero, Dairy box, Drifter, KitKat, Lion, Milkybar, Munchies, Polo, Quality Street, Rolo, Smarties, Toffee Crisp, Walnut Whip and Yorkie! Nestle says it will not use artificial sweeteners in its confectionery. Instead it plans to replace sugar with higher quantities of existing ingredients, or other, non-artificial ingredients and ensuring that products are below a certain number of calories.
Good news all round!